Are you looking for Typeform competitors and alternatives to create an online form?
Typeform is a popular form builder that lets you add online web forms and surveys. But it’s a premium tool, and that means it can fall outside the budget for beginners and small business owners.
Thankfully, several online form builders on the market are just as good. Many come with free plans or at least have affordable starting prices.
In this article, we’ll share some of the best Typeform alternatives and competitors you can use to build online forms in WordPress.
This list covers everything you need to know about the popular online form builders that compete with Typeform. It’ll also help you decide which one fits your website best.
Why Should You Look for Typeform Alternatives?
Typeform is a premium online form and survey tool. It has powerful features like advanced logic, conversational forms, and conversion tracking.

The tool also integrates with popular software on the market, including HubSpot, Salesforce, Zapier, Google Sheets, Mailchimp, and more.
There’s also a wide range of guides to help you get started with web forms.
With Typeform, you can create all sorts of forms for your website. These include:
- Online quizzes
- Online polls
- Feedback surveys
- HR surveys
- Application forms
- Order forms
- Evaluation forms
Typeform does have a free plan. But it limits you to just 10 responses per month, which is only enough to test the platform.
When you upgrade to a paid plan, the Basic tier costs $29 per month and gives you 100 responses per month.
If you need more responses, you’ll need to keep upgrading to a higher tier. It’s not an ideal setup for most growing businesses.
That’s one reason to look at Typeform alternatives. Other form tools have advanced features, more generous limits, and better pricing for small businesses.
With that said, let’s look at the best Typeform alternatives and competitors.
Best Typeform Alternatives and Competitors
Below, you’ll find the best Typeform alternatives and competitors for creating and adding online web forms in WordPress. Here’s a quick overview:
| Tool | Best For | Free Plan | Starting Price |
|---|---|---|---|
| 1. WPForms | WordPress websites of all sizes | Yes | $49.50/year |
| 2. Formidable Forms | Advanced data-driven WordPress apps | Yes | $39.50/year |
| 3. Ninja Forms | Free forms with paid flexibility | Yes | Free |
| 4. HubSpot Forms | Forms + CRM in one free plugin | Yes | Free |
| 5. Paperform | Design-rich forms outside WordPress | Yes | $24/month |
| 6. Zoho Forms | Teams using other Zoho tools | Yes | See website |
| 7. Jotform | Visual forms with HIPAA support | Yes | $34/month |
| 8. Google Forms | Simple free data collection | Yes | Free |
1. WPForms ⭐⭐⭐⭐⭐
Best for: WordPress website owners who want a beginner-friendly form builder with a free plan and room to grow
WPForms is the most beginner-friendly WordPress contact form plugin. It comes with a drag and drop form builder to create professional-looking forms in just a few clicks. No code required.
You’ll get access to 2,100+ form templates covering contact forms, sign up forms, user registration forms, online survey forms, multi-page forms, and more. These templates let you add a contact form or any other form type and customize it in under a minute.
WPForms provides built-in spam protection with a smart captcha. This helps block spam submissions so you get better quality leads from your forms.
When it comes to integrations, WPForms works with any popular payment solution, email marketing service, and marketing tool. Popular integrations include:
- Authorize.net
- Constant Contact
- Mailchimp
- Zapier
- Drip
- PayPal
- And more…
Each integration comes as a separate addon. That means you only install what you need, keeping your site lean and fast.
WPForms also has addons for geolocation, guest post submission, online signatures, Stripe and Square payment processing, and more. The Pro plan unlocks payment forms so you can add products to a form and accept payment directly.
WPForms is now active on 6+ million websites, making it one of the most widely installed form plugins available.
WPForms Pricing and Plans
WPForms offers a free lite version in the WordPress repository. It’s great for beginners and small websites that need simple forms. Aside from that, there are four paid plans:
- Basic: Designed for beginners and small sites. Includes unlimited forms, 2,100+ templates, conditional logic, and spam protection. Works on 1 website and costs $49.50 per year ($4.13 per month).
- Plus: The right choice for anyone managing up to 3 websites. Includes everything in Basic plus marketing integrations and automation workflows. Costs $99.50 per year ($8.29 per month).
- Pro: Adds payment processing via Stripe, Square, and PayPal, along with digital signatures, recurring subscriptions, and conversion reports. Works on up to 5 websites and costs $199.50 per year ($16.63 per month).
- Elite: The top-tier plan with unlimited websites, multisite support, client management, access control, and premium CRM integrations including Salesforce, HubSpot, and Pipedrive. Costs $299.50 per year ($24.96 per month).
WPForms vs Typeform
WPForms is easy to use for anyone, including beginners with no technical background. Its drag and drop builder lets you create and customize forms without touching any code.
Even WPForms’ top Elite plan costs less than Typeform’s entry-level paid plan. That means you get more features and more websites at a lower price.
For a full side-by-side breakdown, see our guide on WPForms vs Typeform.
2. Formidable Forms ⭐⭐⭐⭐⭐
Best for: Developers and power users who need to build data-driven applications and directory listings from form submissions
Formidable Forms is the most advanced WordPress forms plugin. It comes with a drag and drop form builder and solution-focused templates designed to work well out of the box.
The templates are built for specific use cases. You’ll make minor changes to match your purpose, then launch the form right away. Some of the most useful templates include:
- Calculator forms
- Contact forms
- Payment forms
- Registration forms
- Survey forms
What sets Formidable Forms apart is its Views feature. It lets you create list views, directory views, and table views from submitted form data. For example, user-submitted recipes can automatically populate a searchable recipe directory on your site.
Formidable Forms integrates with popular third-party services including Highrise CRM, Salesforce, Constant Contact, Zapier, and HubSpot.
Formidable Forms Pricing and Plans
Formidable Forms offers four plans. All prices below are introductory rates (50% off regular price):
- Basic: Includes 100+ templates, multi-page forms, and conditional logic. Works on 1 website and costs $39.50 per year ($3.29 per month).
- Plus: Adds 145+ templates, Formidable Views, grid, table, calendar, and timeline views, plus email marketing integrations. Works on up to 3 websites and costs $99.50 per year ($8.29 per month).
- Business: Adds 320+ templates, payment processing via Stripe and PayPal, a quiz and survey maker, user registration, and priority support. Works on up to 7 websites and costs $199.50 per year ($16.63 per month).
- Elite: Includes 325+ templates, WooCommerce support, advanced payments, CRM integrations including Salesforce and HubSpot, white-labeling, and multisite support. Works on unlimited websites and costs $299.50 per year ($24.96 per month).
Formidable Forms vs Typeform
Formidable Forms is built for advanced users who need more than just a contact form. Its Views feature lets you build searchable directories, calculators, and web applications that are beyond what most form plugins can do.
On price, Formidable Forms wins easily. Its Elite plan is still cheaper than Typeform’s entry-level paid plan.
3. Ninja Forms ⭐⭐⭐⭐
Best for: WordPress sites that want to start building forms for free and unlock specific features as they grow
Ninja Forms is a user-friendly contact form plugin for WordPress. It comes with a drag and drop form builder that lets you create professional, complex web forms without any coding skills.
Ninja Forms offers customization options including custom fields, rows, columns, and layouts. It also lets you create multi-page forms and conditional forms with ease.
The plugin integrates with the following services:
- Mailchimp
- Salesforce
- Campaign Monitor
- Constant Contact
- Insightly
You can also add a file upload form to let users submit PDFs, spreadsheets, and other documents.
Ninja Forms lets you accept payments through web forms too. You can integrate with PayPal to add a donation form in WordPress. It supports single payments, recurring payments, and user-entered amounts.
Ninja Forms Pricing and Plans
Ninja Forms now offers a free Core plan plus three paid tiers. Paid plan prices below are introductory (first-year) rates:
- Core (Free): The free plan includes unlimited forms on unlimited websites, 28+ form fields, email notifications, anti-spam protection, and GDPR compliance tools. It’s a strong starting point and a direct advantage over Typeform’s restrictive free plan.
- Plus: Adds file uploads, conditional logic, multi-step forms, PayPal payment processing, and 10+ email marketing integrations. Works on up to 3 websites and costs $59.40 per year (first year).
- Pro: Adds Stripe and Authorize.net payment processing, an advanced date picker, save-and-continue forms, and CRM integrations including HubSpot, Salesforce, and Zoho. Works on up to 20 websites and costs $119.40 per year (first year).
- Elite: Includes all add-ons (current and future), all payment gateways, and priority support. Works on unlimited websites and costs $299.40 per year (first year).
Ninja Forms vs Typeform
Ninja Forms now has a free Core plan with unlimited forms and submissions. That alone puts it ahead of Typeform’s free plan, which limits you to just 10 responses per month.
It’s also a solid choice for eCommerce stores that need payment forms without paying for a premium form builder upfront.
4. HubSpot Forms ⭐⭐⭐⭐
Best for: Small businesses that want forms, live chat, email marketing, and CRM management in a single free WordPress plugin

HubSpot, known for its CRM software, also offers a free WordPress plugin you can use to add forms to your site.
It comes with a drag and drop form builder, 1,000+ form fields, and multiple goal-based templates including contact forms, newsletter signup forms, and registration forms.
You can create several types of forms including:
- Standalone forms
- Embedded forms
- Popup forms
- Slide-in boxes
- Drop-down boxes
Everyone who fills out your forms is automatically added to the built-in CRM. This makes it easy to manage contacts, set follow-up tasks, and send personalized emails.
The HubSpot plugin also includes email marketing, live chat, and landing page tools at no cost.
HubSpot Pricing and Plans
The HubSpot WordPress plugin is free to download from the WordPress repository. For businesses that need more, HubSpot offers four Marketing Hub plans:
- Free: Up to 2 users at no cost. Includes the form builder, basic email marketing, live chat, and CRM access.
- Starter: Starts at $7 per seat per month (billed annually), or $20 per seat per month on a monthly plan. Removes HubSpot branding from forms, email, and live chat, and adds simple marketing automation and ad management.
- Professional: Starts at $800 per month (billed annually), which includes 3 seats. Adds omni-channel automation, A/B testing, social media management, lead scoring, and custom reporting. A one-time onboarding fee of $3,000 is required.
- Enterprise: Starts at $3,600 per month, which includes 5 seats. Adds advanced team controls, multi-touch revenue attribution, and customer journey analytics.
HubSpot vs Typeform
HubSpot’s free plugin gives you forms, live chat, email marketing, and CRM management without spending a dollar. That’s a lot more than Typeform’s free plan offers.
If you need advanced marketing features, HubSpot’s premium plans are feature-rich but come at a higher price point than Typeform. For most small businesses, the free plugin is enough to get started.
5. Paperform ⭐⭐⭐⭐
Best for: Creative professionals and small businesses who want design-rich, media-heavy forms that work outside of WordPress too
Paperform is a creative online form builder that lets you build beautiful web forms and automated workflows to save time and reduce admin work.
It has a unique form editor with a drag and drop option to create online forms, payment forms, product forms, and more. You can add images, videos, and styled text directly to your forms.
Paperform integrates with popular payment services to collect online payments. Some of the main integrations include:
- Stripe
- PayPal Business
- Braintree
- Square
You can accept one-time payments, payment subscriptions, and donations through your forms. Paperform also lets you sell digital products, services, and online courses.
It works with Google Calendar so you can add a booking form to your site. This lets you manage your availability and take appointments through a form.
Paperform Pricing and Plans
Paperform now offers four plans, including a free option:
- Free: Includes unlimited forms and up to 30 submissions per month. Paperform branding appears on all forms.
- Essentials: The Essentials plan costs $24 per month. It includes a template gallery, custom languages, reCaptcha, and auto-save forms.
- Pro: The Pro plan costs $49 per month. It removes Paperform branding from your forms and adds more advanced features for growing businesses.
- Business: This plan covers advanced use cases and costs $99 per month. Pricing scales based on the number of users you add.
Annual billing is available on all Paperform plans at a discount.
Paperform vs Typeform
Paperform comes with e-signature support, instant notifications, partial form submission tracking, and a free plan. The pricing is comparable to Typeform, but Paperform gives you more design flexibility and a broader set of payment options.
6. Zoho Forms ⭐⭐⭐⭐
Best for: Businesses already using the Zoho suite of tools who want form data to flow automatically into Zoho CRM, Zoho Mail, and other Zoho apps
Zoho Forms is a powerful online form builder with a clean, intuitive interface. You can build dynamic forms and validate user responses in real time.
Zoho Forms has dozens of custom fields so you can create a form that matches your exact needs. It also supports multi-page forms and lets users save their progress. They can finish the form later if they run out of time.
Some of the key features include:
- Skip logic
- Email and SMS notifications
- Shareable forms
- Multiple embedding options
- Full Zoho suite integration
- UTM tracking
Zoho Forms lets you add custom alert messages inside live forms to guide users through specific fields. It also integrates with payment solutions, security services, and email platforms.
Zoho Forms Pricing and Plans
Zoho Forms has a free plan that lets you create up to 3 forms with 500 submissions per month. Paid plans add more forms, users, submissions, and storage.
Zoho no longer displays paid plan pricing publicly. Contact Zoho directly for current plan costs.
Zoho Forms vs Typeform
Zoho Forms is a strong alternative for businesses already using the Zoho suite. Its free plan allows 500 submissions per month, which is far more generous than Typeform’s 10 responses per month.
If you want to explore other options in this space, see our guide on the best Zoho alternatives.
7. Jotform ⭐⭐⭐⭐⭐
Best for: Businesses that need a polished free plan, HIPAA-compliant form workflows, or highly visual form designs

Jotform is a full-featured online form builder with conditional logic, online payments, advanced reports, and automated workflows.
The form builder is easy to use and works well for beginners. It includes customization and styling options so your forms match your website’s look and feel.
Jotform lets you create several types of online forms including:
- Approval forms
- PDF forms
- Online payment forms
- HIPAA-compliant forms
- Prefill forms
All forms are fully mobile responsive. Jotform has hundreds of integrations with popular services to extend your form functionality.
If you want to explore other options, check out our list of the best Jotform alternatives.
Jotform Pricing and Plans
Jotform comes with four plans, including a forever-free option:
- Starter (Free): The free plan lets you create up to 5 active forms with 100 monthly submissions and 100 MB of storage.
- Bronze: Supports 25 active forms with 1,000 monthly submissions and 1 GB storage. Costs $34 per month (billed annually).
- Silver: Supports 50 active forms with 2,500 monthly submissions and 10 GB storage. Costs $39 per month (billed annually).
- Gold: Supports 100 active forms with 10,000 monthly submissions, 100 GB storage, and HIPAA compliance. Costs $99 per month (billed annually).
Jotform vs Typeform
Jotform offers a free plan that’s far more generous than Typeform’s. With 100 monthly submissions on the free tier, you’re already getting 10 times what Typeform allows.
Jotform also offers a 30-day money-back guarantee on all paid plans.
8. Google Forms ⭐⭐⭐⭐
Best for: Anyone who needs simple, free data collection and already works inside Google Workspace
Google Forms is a completely free online form builder that comes included with every Google account.
It lets you create surveys, quizzes, feedback forms, and registration forms in minutes. There are no response limits and no paid plans to upgrade to.
Google Forms connects directly to Google Sheets. Every submission automatically populates a spreadsheet. You can analyze responses, filter data, or share results with your team from there.
If you already use Google Workspace for business email and documents, Google Forms fits right into your existing workflow. You can share forms with your team and keep all responses in one place.
The main limitations are design and flexibility. Google Forms doesn’t support payment processing, branded styling, or advanced conditional logic. Embedding it in WordPress also gives you less visual control than a dedicated plugin.
Google Forms Pricing
Google Forms is completely free for all Google account holders. Business users on Google Workspace plans also have full access at no extra cost.
Google Forms vs Typeform
Google Forms wins on price — it’s completely free with no response limits. But it loses on design, branding, payment support, and advanced logic. If you only need to collect basic data, Google Forms is hard to beat. For anything more complex, one of the dedicated plugins on this list is a better fit.
That’s our list of the best Typeform alternatives. You only need one form builder, so instead of testing all of them, we’ll give you our top pick next.
Conclusion: Which is the Best Typeform Competitor and Alternative?
The best WordPress form plugin is WPForms, hands down.
It offers flexibility, ease of use, powerful features, an intuitive form builder, and 2,100+ templates at an affordable price for beginners and small business owners.
WPForms is active on 6+ million websites and is one of the most popular online form plugins available. We recommend it as the top Typeform alternative for WordPress users.
If that’s not for you, check out Formidable Forms for complex and data-driven online forms. Its pricing also beats Typeform on every plan.
That’s all we have for you. We hope this article helped you find the best Typeform competitors and alternatives for your website.
Next, you’ll definitely want to see the following guides:
- How to Create a Custom PayPal Form For WordPress Sites
- How To Create an Online Order Form in WordPress
- How To Reduce Form Abandonment and Boost Conversions
These articles will help you create different types of forms in WordPress and get more leads from your website.
FAQs: Best Typeform Alternatives
Is there a free alternative to Typeform?
Yes — several tools on this list offer genuinely free plans. Ninja Forms has a free Core plan with unlimited forms and unlimited submissions. Google Forms is completely free with no limits at all. HubSpot’s free WordPress plugin includes a form builder plus CRM and email marketing. Jotform’s free plan allows 100 submissions per month across 5 active forms. All of these are far more generous than Typeform’s free tier of 10 responses per month.
What is the best Typeform alternative for WordPress?
WPForms is the best Typeform alternative for WordPress. It was built specifically for WordPress, has a drag and drop builder, 2,100+ templates, and a free lite version in the WordPress repository. It’s active on 6+ million websites and works with all major email marketing tools and payment processors.
Which Typeform alternative has the most generous free plan?
Google Forms is the most generous — it’s completely free with unlimited forms and unlimited responses. For a WordPress-specific option, Ninja Forms’ free Core plan is the strongest: unlimited forms, unlimited submissions, and 28+ field types, all at no cost.
What is the cheapest paid Typeform alternative?
Formidable Forms starts at $39.50 per year and WPForms starts at $49.50 per year. Both are a fraction of Typeform’s Basic plan at $29 per month.
Can I use these alternatives without a WordPress site?
Yes. Paperform, Zoho Forms, Jotform, HubSpot Forms, and Google Forms all work as standalone tools outside of WordPress. WPForms and Formidable Forms are WordPress-specific plugins and require a WordPress installation. Ninja Forms is also WordPress-only.





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