Are you looking for the best customer acquisition tools for your website?
When you run an online business, it’s important to consider how you’ll attract new customers to your site so you can start boosting conversions and building engagement. But many website owners struggle to pick and choose which tools are right for their brand.
In this article, we’re going to go over the best customer acquisition tools you can use to grow your website.
But first, let’s look at some of the benefits of using these tools.
Why Use Customer Acquisition Plugin on Your WordPress Site?
Here are a few reasons why you’d want to invest in a customer acquisition tool:
1. Build an Email List
Building an email list is a crucial part of running a successful business. It gives you a direct link to subscribers who are high-quality leads interested in your content.
2. Attract the Right Audience
Customer acquisition tools work to target a specific audience so you can send them relevant marketing messages. Narrowing down your customer base ensures your campaigns are successful so you can boost your conversions and watch your business grow.
3. Boost Conversions
When you attract the right customers by using the right tools, you’ll instantly see a boost in your lead generation, conversions, and sales. That’s because your products, services, and other elements of your brand match what your target audience is looking for.
Now that we know the benefits of having customer acquisition tools on your website, let’s look at the top choices currently on the market.
Best Customer Acquisition Tools on the Market
OptinMonster is the best lead generation plugin for WordPress.
With its conversion optimization tools, anyone can grow their business using OptinMonster. It has several different types of popups to choose from including lightbox popups, gamified wheels, floating bars, sidebar forms, exit-intent popups, and more.
It’s built to convert abandoning visitors into paying customers by grabbing their attention and improving user engagement.
OptinMonster’s drag-and-drop builder lets you create beautiful optin forms that catch users’ attention. It comes with pre-built templates you can use or simply design yours from scratch.
OptinMonster also integrates with popular marketing tools like Salesforce, Mailchimp, Drip, Constant Contact, Shopify, and many more. It comes with A/B testing and list segmentation, so you can monitor your analytics and group your subscribers accordingly.
MonsterInsights makes it easy to understand what’s happening on your website, making it beginner-friendly. The setup only takes minutes so you can start collecting user data instantly and making better decisions about your marketing strategy.
With MonsterInsights, you can see real-time user stats, page-level analytics, and set up universal website tracking across devices and campaigns with one click. It also comes with scroll tracking, eCommerce tracking, form tracking, custom reports, and more.
SeedProd is the best landing page builder for WordPress. Both experts and beginners alike can benefit from using optimized landing pages on their site to acquire more customers.
More than 1,000,000 website owners use SeedProd to create stunning landing pages, coming soon pages, maintenance pages, optin pages, and more. It has a drag-and-drop interface and comes with 150+ templates, so you can create your page in minutes and customize it how you like.
SeedProd also integrates with popular tools like WooCommerce, ActiveCampaign, Sendinblue, Mailchimp, Constant Contact, and more. Its reCAPTCHA feature protects your landing pages from bots, spam, and fraudulent activity so you receive high-quality leads on your website.
TrustPulse is the best social proof plugin for WordPress. It displays real-time popup notifications on your website to alert visitors about others’ activity.
This customer acquisition tool helps your brand build trust with visitors so they feel encouraged to take action on your site. It uses smart targeting to show brand messages to the right visitors at the right time.
In less than 5 minutes, you can set up social proof notifications on your website.
You can show site visitors the number of people taking action on your site and include their location and time. You can also display notifications that alert your customers about flash sales, discounts, offers, and more.
TrustPulse is easy to set up and completely beginner-friendly, so anyone can start instantly building social proof on their website. You can customize your popup messages and designs to match your branding as well.
WPForms is the best contact form plugin for WordPress. It helps you create stunning online forms to collect customer data, build your email list, and grab analytics.
WPForms comes with 100+ pre-made templates that are mobile-responsive and user-friendly. Its drag-and-drop builder makes it easy to customize any part of your forms and create them in minutes.
Create any form on your site including payments forms, survey forms, registration forms, newsletter forms, and more. You can also integrate your WordPress forms with your email marketing services and payment gateways including Mailchimp, PayPal, Stripe, AWeber, Constant Contact, Salesforce, and more.
RafflePress is the best contest and giveaway plugin for WordPress. Contests are a great way to attract new customers to your content and drive more traffic to your site.
RafflePress makes it easy to create optimized giveaways that build leads and boost engagement. It comes with pre-built templates that take only minutes to set up and are beginner-friendly. It has a drag-and-drop builder as well, so you don’t have to touch a line of code.
RafflePress has 20+ entry actions to choose from so you can create a highly effective giveaway campaign. These include referring a friend, visiting your social media profiles, answering questions, leaving a comment, and much more.
RafflePress also integrates with popular marketing tools such as Mailerlite, ActiveCampaign, AWeber, Constant Contact, Recaptcha, and more.
PushEngage is the best push notification tool for WordPress. It helps you create targeted push messages for your customers that display on their screen even if they’re not on your site.
With PushEngage, you can detect user behavior to send them the right message at the right time. Its dynamic segmentation divides notifications, so they’re more relevant to your audience. You can further personalize your notifications by geo-location, local languages, time zones, and more.
You can also send users price drops, discounts, sales, and back in stock alerts to your users and direct them back to your website. It has goal tracking and analytics so it’s easy to see the results of your campaign and learn more about your visitors.
AIOSEO is the best SEO toolkit for your WordPress site. It makes it easy to improve search rankings and connect with your target market.
AIOSEO is simple to use and set up, so you can start improving your SEO right away. You don’t need any coding knowledge which makes it beginner-friendly.
The SEO Audit Checklist allows you to identify any critical errors that could be harming your rankings and view recommended SEO improvements for the best results. AIOSEO also analyzes your site speed so you give visitors a positive user experience.
AIOSEO comes with one-click technical measures, advanced SEO modules and rich snippets, eCommerce optimizations, and much more.
LiveChat is a customer service platform that allows you to easily connect with your site visitors through chat.
With LiveChat, you can send users custom forms, use AI chatbot animations, create help tickets, chat across channels, and more. Use chat buttons, pull up user history, transfer chats, customize widgets, export data, and more to further connect with your visitors.
LiveChat integrates with 200+ popular services and software including Mailchimp, Dropbox, Zendesk, Stripe, Salesforce, and Google Analytics. It also provides pre-made templates to design advanced workflows specific to your industry.
And there you have it! These are the best customer acquisition tools you can use for your WordPress website.
We hope you enjoyed this article. If so, feel free to check out our list of resources on the top WordPress plugins.
It breaks down the best plugins on the market so you can choose the right ones for your WordPress site.